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The Conversation Starter

The Menstruation Conversation by Georgia Gilmore is an innovative campaign exploring the future of menstruation beyond the binary. This artistic exploration highlights the need for the inclusivity of all menstruators regardless of their gender identity. This campaign aims to approach the topic in a way which creates a safe space for all gender identities to converse about their experiences openly, which is currently a difficult task. Menstruation is still viewed as a taboo subject one is expected to keep secret, ultimately resulting in generating a sense of embarrassment and disgust towards openly discussing menses. The Menstruation Conversation proposes a new approach to this through an editorial lens, generating images which highlight the different attitudes towards menstruation.

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Although inclusivity has come a long way in the menstrual advertisements seen in the media today in terms of age, race, and body type; minimal progression has taken place for the representation of different gender identities other than cis-gender women. The works of activists such as Cass Clemmer and Kenny Jones have tackled the demand for gender inclusivity, The Menstruation Conversation further elevates this to a luxurious and emotive body of work. A key quote which has been important throughout this design journey is the words of Kenny Jones which states, ‘Not all women menstruate, and not all people who menstruate are women’. This quote perfectly summarises menstruation in a way which highlights that it should not be associated with femininity or be the key milestone to kickstart womanhood. Shedding light on these issues is the only way to evoke change and encourage more inclusive language and imagery to be used about menstruation.

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Through an editorial lens, menstruation has been conceptually visualised to depict menses in a new and exciting way. The images are displayed in different orientations, dimensions, and vibrancy to represent how the menstrual experience varies for each individual in terms of flow, duration, pain, and distress. Inspiration has been taken from artwork such as the Dutch Vanitas paintings and Paul Hodgson's photography in terms of composition and the use of symbolism throughout each chapter. This exhibition is divided into three chapters titled ‘Menstruation Beyond The Binary’, ‘Dysphoria Embodied’, and ‘Dysmenorrhea Envisioned’. Each chapter then tackles an under-represented factor of menstruation with emotive images showcasing the unfiltered truth of people’s experiences. The addition of still life imagery throughout juxtaposes the inclusivity with the complete omission of gender to exhibit a new approach to how menstruation is visualised without the need for graphic and vulgar designs to grab the attention of the audience.

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The possibilities for the evolution of The Menstruation Conversation is endless and aims to start a journey in the right direction for the future of menstruation. The Menstruation Conversation aims to shed light on these issues and strive towards change. Being the voice which highlights the need for inclusion within this sector whilst sharing valuable resources to offer support to those who need it.

 

The time for change is now and the aim is to get everyone's voices heard and appreciated.

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